History of Fashion Brands’ Logos

We have already discussed logos of such fashion brands as Lacoste, Versace, Chanel and others. Now it’s time to talk about Hello Kitty, sportswear brands Puma, Nike and Adidas, as well as Gucci, Givenchy and Louis Vuitton. Besides, you’ll have a chance to find out about Levi’s logo.

Nike company logo is the famous swoosh that represents the wing of the Greek Goddess of Victory statue. The design was created in 1971 by Carolyn Davidson, a graphic design student at Portland State University who was paid for this work just US$35. Carolyn had been offered the job by Philip Knight, one of company founders, who said he didn’t love the logo he got from the young designer but was sure it would grow on him. Later when Nike became an international sportswear producer Knight gave Davidson a diamond Swoosh ring and an envelope filled with Nike stock to express his gratitude.

Gwen Stefani The New Face of L'Oreal Paris

  L'Oreal Paris has selected another ambassador to promote the brand's products and the celebrity chosen this year is none other than the gorgeous Gwen Stefani. Get the inside scoop next!

The 41 year old American hottie Gwen Stefani is the new face of L'Oreal Paris. The ex “No Doubt” singer has signed her way into promoting one of the world's most popular cosmetic brands. Makeup is truly a girls best friend and Gwen Stefani managed to become a true icon due to her trademark red lips and unique fashion style.
Her makeup choice is usually kept to a minimum, a clean makeup which enhances the lips more than any other facial feature - Gwen is an original ambassador of ravishing red lips.
This is one of the reasons why L'Oreal chose Gwen Stefani to promote the brand's Infallible Le Rouge lip color. Gwen's milky skin tone suits red lipstick perfectly.
  We can't wait for the ad to be released.